CAMPAIGN MERCHANDISING
PLAYMOBIL
MISSION
Install all the Playmobil products in the shelves
Increase visibility of the brand and display of the products
Goal = attractive stand to generate extra sales
SOLUTION
A team of 5 Merchandisers remodelled the Playmobil rayon of 14 meters in 7 hours.
In-Store briefing by the team leader
Removing all old products from the shelves
Assembling the shelves for a perfect sizing of the products
Filling the shelves according to the planogram
Placing of POS material
Product Pricing
See also