Efficiency and Customization: How to Strengthen Your Teams for Better Sales?
In marketing and communication, it’s crucial to protect your brand identity while ensuring efficiency, especially when working with multiple sales points, stores, or branches. An online local marketing platform offers a solution for easily managing your marketing materials while ensuring consistent and professional communication, regardless of location or users’ technical skill levels.
Centralized Access to Marketing Materials
This platform enables your sales points and/or Account Managers to easily access standard designs, stocked materials, or on-demand products, all aligned with your brand guidelines. Additionally, templates can be quickly adapted for local customization. Each branch or region can create relevant marketing materials tailored to their market while strictly adhering to your brand’s visual identity.
The platform is designed to be user-friendly, allowing even users without graphic or technical expertise to create, manage, and order marketing materials quickly and easily. This ensures a seamless process where all materials not only meet brand standards but are also customized for local use.
Flexible Online Banners and Time Savings
With this platform, online banners can be customized effortlessly. A design team creates a base design once, and the system automatically generates a flexible template. This allows for easy adjustment of advertisements into various formats, perfect for platforms like Facebook and Instagram.
This method saves significant time. While previously each banner had to be manually optimized by a designer, it can now be done in just a few simple steps. This process drastically reduces the time and costs typically needed to adapt advertisements.
Example of Time and Cost Savings
Imagine having five flexible templates available, each generating 100 advertisements—a total of 500 advertisements. If manually adapting one advertisement takes an average of 20 minutes, using flexible templates drastically reduces this time. The result: substantial savings in labor hours and costs.
Better ROI for Your Marketing Budget
By using tools that combine efficiency and flexibility, you not only reduce the workload for your marketing team but also optimize your budget. The use of templates and local customization allows for the rapid development of marketing materials on a large scale without compromising quality. This ensures optimal resource utilization and strengthens your brand’s market position.
Curious to Explore the Possibilities?
Schedule a live demo with Romy (r.denouden@spicelab.nl) to learn more.
02/462 07 10
